Green is Universal | Earth Week

Earth Week

Earth Week 2016: Dream It. Green It.

This Earth Week, Green is Universal imagined a greener future through our “Dream It. Green It.” campaign. Throughout the week, we shared tips and ideas for green living, technology, spaces, and community. Our #DreamItGreenItSweepstakes on Twitter and Instagram offered daily eco-friendly prizes from sustainable brands for supporters who engaged with our campaign online.

On Monday, we shared ways to live greener by living smaller, highlighting innovative tiny homes that help the environment because they require fewer resources and less energy usage. Fans showed us how they were living greener for a chance to win WeMo Insights, smart switches that allow you to turn off devices remotely and receive energy usage information via Wi-Fi, as well as a sustainably-designed Soma water pitcher.


For Tuesday’s topic, green technology, we envisioned how innovation and conservation can blend to reduce our environmental footprint through motion sensor lighting and smart heating and cooling. The day’s theme was exemplified in its prize of the day: a GoSun Sport, an outdoor stove that revolutionizes fuel-free cooking.


We celebrated green spaces on Wednesday, emphasizing how trees and plants can have a direct positive impact not just on the environment, but also in our daily lives. What better way to celebrate the great outdoors than through our sweeps prizes, a succulent garden frame from Vivaterra and an annual National Parks Pass?


Dreaming a greener future is more fun when doing so together, which is why we highlighted green communities on Thursday. Traveling green and shopping green are just two ways we can work together to preserve and protect our natural resources. Modern farmer’s markets digitally and physically connect customers with local food sources, while land-sharing encourages travelers to experience the beautiful outdoors while helping landowners sustain their property. Green is Universal supporters used our sweepstakes to share how they are working together toward a greener future for a chance to “unlock the outdoors” with a gift card from Hipcamp, a startup aiming to help connect people passionate about exploring and protecting America’s lands.



On Earth Day, Green is Universal asked what our supporters dream for a greener future. Our Friday sweepstakes prizes, a bamboo HERObike and Giro helmet, complete with lining made from plant biomass, showcase how we can create everyday items with sustainable materials.


Throughout the week, social media responses came in via our #DreamItGreenItSweepstakes hashtag, and we received some great ideas and pledges to create a greener future:

I grow vegetables in my garden! #DreamItGreenItSweepstakes @greenisuniversal

A photo posted by @mrbatman111 on

I want preserve our beach & protect our wildlife by keeping our beaches clean #DreamItGreenItSweepstakes

A photo posted by Tamara Schroth Bennington (@tamaraschrothbennington) on

NBCUniversal brands and their talent also participated in Dream It. Green It. fun! Throughout the week, they shared their commitments to a greener future.


Although Earth Week 2016 is over, our commitment to creating a more sustainable world is not – Green is Universal is continuously working to integrate eco-friendly practices into our work, from incorporating sustainability into our theme parks to following sustainable production guidelines while creating film and television. Follow Green is Universal on Twitter, Facebook, and Instagram to stay up-to-date on what we’re doing to turn our dreams for a greener future into a reality.


Happy Earth Day!

Happy Earth Day Template Twitter-01

Earth Day began as the dream of Senator Gaylord Nelson, who took action by harnessing the energy of the student anti-war movement and channeling it into a “national teach-in on the environment” on April 22, 1970. The results were inspiring: people of all ages, backgrounds, classes, and political affiliations joined together in a demonstration of 20 million — the largest in American history. Earth Day’s massive display of public consciousness around pollution and wildlife endangerment succeeded in putting environmental protection and sustainability onto the national agenda. (Learn more about the history of Earth Day here.)

This inaugural Earth Day event helped produce the Clean Water Act, the Endangered Species Act, and better enforcement of the Clean Air Act, as well as the creation of the Environmental Protection Agency (EPA) and the National Oceanographic and Atmospheric Administration (NOAA). We still have a long way to go in preserving and protecting our planet, but we have accomplished a lot since one person’s green dream became a reality.

While recycling and reducing waste remain critical to conserving the planet, new technologies and ideas are revolutionizing how we can imagine a greener future. That’s why this Earth Week, we’re encouraging our supporters to try new ways to live green, use green technology, create green spaces, and build green communities. Here are a few wonderful things we thought you should know about:

  • Tiny homes require fewer resources to be built, need less energy for heat and power, and reduce the accumulation of waste. Residential houses are responsible for roughly 18 percent of greenhouse gas emissions in the United States, emitting 28,000 pounds of carbon dioxide every year. Living in a tiny house generates roughly 2,000 pounds, thereby drastically reducing environmental impact.
  • New technologies help reduce energy use at home by letting people turn off lights remotely, optimizing heating and cooling based on personal preferences, and detecting human motion to power down rooms when not in use.
  • Adding trees and plants to homes and work spaces helps the environment and improves comfort by removing pollutants from the air, reducing heat buildup, and lowering energy consumption. Green rooftops can reduce the energy needed to cool the floor below by upwards of 50 percent.
  • Commitment to the preservation of natural spaces has led to a rise in land-sharing, which makes more green spaces available to adventurers, keeps natural habitats “natural”, and creates communities where campers can connect with landowners to help maintain their land.
  • Farmers markets and digital food hubs connect communities to local food sources and increase access to fresh foods, reduce food waste by harvesting only what is needed, and shortens the distance that food travels. Food travels over 1,000 miles on average to the retail store where it is sold; produce from local or regional sources travels roughly 27 times less the distance than conventionally-sourced produce.

New environmentally-conscious products, services, and technologies are helping us live greener every year. Earth Day is our opportunity to celebrate the creative and innovative ways people are making—and transforming—eco-friendly lifestyle choices. This annual day of awareness and action reminds us that we must protect the world and its natural resources – together.


How to Keep On Supporting the #NoFoodWasted Movement


Thanks to everyone who participated in our Earth Week #NoFoodWasted campaign (and everyone who’s interested in the issue now)! It’s a big issue, but we believe that together we can turn things around – especially when there are so many resources to help all of us take easy steps at home and in our communities. Below, you’ll find some great blog posts about reducing food waste – and even though many of the titles sound the same, you should totally read each one. Each of these bloggers has unique experiences and advice to share. Also, after the list of tips from bloggers, you’ll find links to food waste fighters that could use your support. Bookmark this page because you’re going to want to refer to it regularly on your #NoFoodWasted journey!

Advice from awesome bloggers:

Resources for your on-going food waste fight:


Have any food waste reduction resources you’d like to share? Let us know on Twitter or Facebook!



3 Easy #NoFoodWasted Recipes

For Earth Week, NBC New York shows us three easy #NoFoodWasted recipes that you can make in minutes. Watch and enjoy!


#NoFoodWasted: This Earth Week, Help Reduce Food Waste!

Forty percent of food in the United States ends up in landfills. And a family of four spends more than $2,000 a year on food they never eat.

This Earth Week, Green is Universal is raising awareness about food waste, and we’d love your help! Here’s how you can get involved:

Watch and share our #NoFoodWasted video…

…and infographic.



Post your #NoFoodWasted photos on Instagram—and see them here, on, and many NBCUniversal sites.

Participate in our Earth Week Twitter Party! (Be sure to follow @GreenIsUni!)


Tune in to Just Eat It, A Food Waste Story, on April 22, at 10 p.m. on msnbc.

Sample a #NoFoodWasted item from a food truck near you. Learn more here.

Together, our small actions make a big difference. Happy Earth Week!


#NoFoodWasted Twitter Party: April 20, 9 PM ET


Did you know the average person wastes 244 pounds of food each year? That’s roughly the same weight as a refrigerator! Join us this Earth Week as we raise our collective voices to increase awareness about this issue and encourage people to take action to reduce food waste. We’re kicking off the week with a Twitter Party on Monday, April 20, at 9 pm ET. We hope you’ll join us!

Follow the hashtag #NoFoodWasted to learn more about the issue and how to reduce food waste – and share your food waste photos all week on Twitter and Instagram!

Check out the amazing group of panelists we’ll have at the party!

Food Waste Fighters:

And an awesome group of eco-bloggers:






























And the list is still growing! This is going to be a super-fun and educational event, so we hope you’ll join us!

WHEN: Monday, April 20, at 9 pm ET

WHERE: Anyone can join in by following the hashtag #NoFoodWasted on Twitter or on one of these platforms made specially for joining and chatting in a Twitter Party: TweetChat or Twubs.


Thanks for Celebrating Earth Week with Us!

During Earth Week, you answered our call to turn off the lights while watching TV or using mobile devices—we received more than 122,000 pledges in just a few days! Plus, we relaxed and recharged with you in Orlando, and partied together at the Lights Off. Screens On. Music Fest at Universal CityWalk Hollywood.

Check out highlights from the week here:

Though Earth Week is over, you can continue to save energy by keeping the lights off when your screens are on.


The “Lights Off. Screens On.” Music Fest

On April 25, Universal CityWalk Hollywood hosted the “Lights Off. Screens On.” Music Fest! Guests powered the event via a light-up, kinetic dance floor, and heard performances by Reasons Be and Brightener. Plus, Liz and Jackie, of mun2’s Reinas de Realty and DJ Casey Connor keep everyone moving and cheering all night long.



mun2′s Liz and Jackie of Reinas de Realty

mun2′s Liz and Jackie of Reinas de Realty

Reasons Be

Reasons Be








The Earth Week Recharge Experience

On Earth Day, April 22, Universal Orlando hosted the “Earth Week Recharge Experience!” Park guests could visit our kinetic playground and generate energy just by playing on seesaws, a giant hamster wheel and swings. Plus, we had live entertainment, areas to relax and “recharge,” and solar chargers to power up devices. Check out some snapshots from the day:














NBCUniversal Stars Celebrate Earth Week

Our stars are living the green life! Check out the video below and hear from Kari Wuhrer from Syfy’s Sharknado 2, Martin Passocre and Stephanie Szostak from USA’s Discretion, Julie Benz and Grant Bowler from Syfy’s Defiance, David Walton from NBC’s About a Boy, Tim Love from CNBC’s Restaurant Kickstart and the cast of NBC’s The Night Shift. They’re sharing how they go green, year round—and, in keeping with this year’s “Lights Off. Screens On.” theme—what they do when the lights are off.

And don’t forget to pledge how many lights you’ll turn off for Earth Week and enter to win an energy efficient, smart TV!

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